While you can browse some sections of our Platform without being a registered member, certain activities (such as registering as an affiliate and availing related services) do require registration. We do use your contact information to send you communications and other marketing related information that are aligned to your interests.
Our primary goal in collecting your personal information is to provide you a safe, efficient, smooth, and customized experience. This allows us to provide services and features that most likely meet your needs, and to customize our Platform to make your experience safer and easier. Furthermore, the information we collect will be used for legitimate, business, contractual and lawful purposes only.
If you receive an email, a call from a person/association claiming to be from Flipkart seeking personal or sensitive personal information like credit/debit card expiry date or CVV number, etc., we request you to never provide such information. If you have already revealed such information, report it immediately to an appropriate law enforcement agency. If you choose to post messages on our message boards, chat rooms or other message areas or leave feedback on the platform or other social media handles maintained by us, we will collect that information you provide to us. We retain this information as necessary to resolve disputes, provide customer support, and troubleshoot problems or for internal research and analysis as permitted by law. If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities or postings on the Platform, we may collect such information into a file specific to you.
We have onboarded certain third parties that provide services on our behalf. These third parties may collect information from you from time to time. When such a third-party business partner collects your personal information directly from you, you will be governed by their privacy policies. We shall not be responsible for the third-party business partner?s privacy practices or the content of their privacy policies, and we request you to read their privacy policies prior to disclosing any information.
We use your personal information to provide the product and services you request, analyze the sales and performance of our products, customize the experience of our end customers and also determine the relevancy of our advertisements into your platform. Further, we may use your personal information to market certain services to you, we will provide you the ability to opt-out of such cases. We use your personal information to assist in determining the sales volume you generate for us; assist in fulfilling the orders of the end customers; enhancing customer experience; resolve disputes; troubleshoot problems; send verifications mails to ensure your identity; investigate against any claim by the customer or the brand, help promote a safe service; collect or deposit money to your respective accounts; measure consumer interest in our products and services; inform you about online and offline offers, products, services, and updates; customize and enhance your experience; conduct surveys for internal purposes; detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions; exercising a right or obligation conferred or imposed by law, including responding to request and legal demands; and as otherwise described to you at the time of collection of information.
We may request you to provide your PAN, GSTIN Number, Government issued ID cards/number and Know-Your-Customer (KYC) details to:
In our efforts to continually improve our product and service offerings, we and our affiliates collect and analyze demographic and profile data about our users' activity on our Platform. We identify and use your IP address to help diagnose problems with our server, and to administer our Platform. Your IP address is also used to help identify you and to gather broad demographic information.
We will occasionally ask you to participate in optional surveys conducted either by us or through a third party market research agency. These surveys may ask you for personal information, contact information, date of birth, demographic information (like zip code, age, or income level), attributes such as your interests, household or lifestyle information, your purchasing behavior or history, preferences, and other such information that you may choose to provide. The surveys may involve collection of voice data or video recordings, the participation of which would purely be voluntary in nature. We use this data to tailor your experience at our Platform, providing you with content that we think you might be interested in and to display content according to your preferences.
We may share personal information internally within Flipkart group companies, affiliates, partners, related companies and with other third parties our other corporate entities and affiliates for purposes of providing products and services opted by you or by our end customers. These third parties may process your information or may share to their sub processors to provide services that you may have rendered.
Our Platform may provide links to other websites or applications that may collect personal information about you. We are not responsible for the privacy practices or the content of those linked websites.
We maintain reasonable physical, electronic and procedural safeguards to protect your information. Whenever you access your account information, we offer the use of a secure server. Once your information is in our possession, we adhere to our security guidelines to protect it against unauthorized access. However, by using the Platform, the users accept the inherent security implications of data transmission over the internet and the World Wide Web which cannot always be guaranteed as completely secure, and therefore, there would always remain certain inherent risks regarding use of the Platform. Users are responsible for ensuring the protection of login and password records for their account.
We provide all users with the opportunity to opt-out of receiving non-essential (promotional, marketing-related) communications after setting up an account with us. If you do not wish to receive promotional communications from us then you can opt out by clicking on the ?Unsubscribe? button available in the communication or writing to us at the contact details provided below.
We retain your personal information in accordance with applicable laws, for a period no longer than is required for the purpose for which it was collected or as required under any applicable law. However, we may retain data related to you if we believe it may be necessary to prevent fraud or future abuse, to enable Flipkart to exercise its legal rights and/or defend against legal claims or if required by law or for other legitimate purposes. We may continue to retain your data in anonymised form for analytical and research purposes.
We take every reasonable step to ensure that your personal information that we process is accurate and, where necessary, kept up to date, and any of your personal information that we process that you inform us is inaccurate (having regard to the purposes for which they are processed) is erased or rectified. You may access, correct and update your personal information directly through the functionalities provided on the Platform. You can also write to us at contact information provided below to assist you with these requests.
In accordance with Information Technology Act 2000 and rules made there under, the name and contact details of the Grievance Officer are provided below:
Mr. Shremanth M
Designation: Senior Manager
Flipkart Internet Pvt Ltd.
Embassy tech village
8th floor Block 'B' Devarabeesanahalli Village,
Varthur Hobli, Bengaluru East Taluk,
Karnataka, India, 560103.